What I do

Capabilities

I connect growth strategy, customer acquisition, performance analysis and brand communication to help teams make more informed business decisions.

Capabilities

Growth Strategy & Customer Acquisition

  • Customer Segmentation
  • Paid Campaign Strategy
  • Lead Generation
  • Conversion Improvement
  • Budget Allocation

Data & Performance Analytics

  • Campaign Reporting
  • Excel & Google Sheets
  • SQL · Developing
  • Python · Learning
  • Evidence-led Decisions

Brand Strategy & Digital Content

  • Brand Positioning
  • Social Media Strategy
  • Content Planning
  • Video Editing
  • Meta Advertising